Professor Allan Bell
Allan Bell is Professor of Language & Communication, and Director of the Institute of Culture, Discourse & Communication, at Auckland University of Technology, New Zealand and Visiting Research Professor, School of English, University of Hong Kong. For many years he led a dual career combining academic research with journalism and communications consultancy. He has made pioneering contributions on media language and discourse, the theory of style (Audience Design) and New Zealand English.
His research interests include multilingualism in New Zealand, performance language, language and identity, biblical discourse, and social and linguistic aspects of the internet. He has led major research projects on New Zealand English, language style, Pasifika languages, television violence, and the World Internet Project New Zealand. He has published many papers in leading journals and edited collections, as well as six books. His 2014 Guidebook to Sociolinguistics is a comprehensive, research-based map of the field.
He is co-founder and Editor of the Journal of Sociolinguistics.